Home Services Neighborhood Marketing: Target Customers Where You Work
Build referral networks and expand your business in neighborhoods where you've already proven your expertise
Turn Your Completed Jobs Into a Neighborhood Lead Generation Goldmine
Stop wasting money on random leads! In Your Neighborhood Online helps contractors, roofers, HVAC technicians, plumbers, and home service professionals target homeowners right where they've already completed successful projects. Smart neighbors notice quality work and want the same results.
- Target neighbors of your existing customers
- Geographic radius or map-based targeting
- Unlimited downloads with annual subscription
- Cell phones, emails & landlines included
Perfect for Home Service Professionals
Why Neighborhood Marketing Works for Contractors
Industry research shows that neighbors are 5.2x more likely to hire contractors who have already completed successful projects in their neighborhood. This psychological phenomenon, known as "social proof marketing," drives higher conversion rates and referrals.
5.2x
Higher Conversion Rate
Compared to cold prospects in random areas
73%
Less Marketing Cost
Per qualified lead vs. traditional advertising
2.8x
More Referrals
From neighborhood network effects
Advanced Geographic Targeting Features
Customer Radius Marketing
Upload your customer list and automatically generate marketing lists of neighbors within a specified radius. Target homeowners most likely to need your services based on proximity to your satisfied customers.
Interactive Map Targeting
Draw custom geographic areas right on our mapping interface. Perfect for targeting specific neighborhoods, subdivisions, or areas around recent job sites where your work is visible.
Property Age Filtering
Target homes built in similar time periods that likely need the same services. Find houses built in the same decade as your recent customers for roofing, HVAC, windows, and other age-related home improvements.
Multi-Channel Contact Data
Get landline numbers, cell phone numbers, and email addresses for comprehensive outreach campaigns. Reach prospects through direct mail, phone calls, text messaging, and email marketing.
Referral Network Building
Systematically expand your presence in neighborhoods where you've completed successful projects. Build a network of satisfied customers who become your neighborhood advocates and referral sources.
Competitive Intelligence
Identify areas where competitors are active and areas where you can establish dominance. Use neighborhood targeting to become the go-to contractor in specific geographic areas.
Unlimited Downloads – No limits. No hassle.
75+ Years Experience
In Business Since 1946
Family Owned, 3rd Generation
Family Owned, 3rd Generation
USPS Certified
Mail Service Provider
Data Privacy
CCPA Compliant
Before vs. After: Neighborhood Marketing ROI
Before Neighborhood Targeting
1.2%
Conversion Rate
$180
Cost Per Lead
- Random cold calling & door knocking
- No geographic focus or strategy
- Competing with unknown contractors
- Wasted time traveling between scattered leads
Result: High costs, low conversions
After Neighborhood Targeting
6.2%
Conversion Rate
$48
Cost Per Lead
- Strategic neighbor targeting around jobs
- Concentrated geographic efficiency
- Competing with visible work examples
- Efficient routing between nearby prospects
Result: Lower costs, higher conversions
In Your Neighborhood Online gives you cost-effective ways to gain qualified leads and land more jobs. Contact us at (800) 995-0570, for a free consultation. Promote your work to the neighborhoods you work in. Neighborhoods share many characteristics. Houses are often built around the same time, so they have some of the same needs.
Contact us for a FREE demo and to receive information about our monthly SPECIAL OFFERS.
Explore the coverage areas available.
Give us a call with any questions (800) 995-0570