Looking to undertake a donation effort for your Maple Valley non-profit organization … but not sure where to begin? Maybe the person who directed the last outreach retired or departed? Or, you’re just low on staff and long on work?
You want a turnkey mailing service that knows how direct mail for non-profits operates. In other words, you need Bresser’s Information Services, a mail service provider (MSP) that does the heavy lifting fund-raising can be ambiguous, and ripe for errors. How do non-profit postage rates work? Which types of organizations qualify? Can any materials be mailed, or only specific types?
First, a definition. Non-profit mail is printed material eligible to be mailed as USPS Marketing Mail®, by organizations authorized by the Postal Service™, at considerably reduced non-profit postage rates.
You can reap tremendous savings on postage … as long as you adhere to the rules. Bresser’s Information Services knows them intimately, and is ready to assist.
Remember, nothing that requires sending via First Class Mail® qualifies for non-profit rates. The rules are strict. Unbendable. Don’t even try.
So, what can you send at non-profit rates? Self-mailers, letters, newsletters and booklets weighing less than 16 ounces can be eligible for USPS Marketing Mail®.
Only materials of authorized organizations, registered as non-profits with USPS, can be mailed at non-profit rates. Stated otherwise, don’t try to ride the non-profit status of another Maple Valley organization. It won’t end well. Authorized organizations are barred from sharing their mailing privilege. Get your own.
How? Complete PS Form 3624, Application to Mail at Nonprofit USPS Marketing Mail® Prices. Be prepared to show documentation that your organization is a legal non-profit. Fill out the form completely. Doing so can make the difference in a decision returning in days, versus weeks.
Is your Maple Valley organization eligible? Probably, as long as your due diligence is complete. The categories of organizations approved for Nonprofit USPS Marketing Mail® costs are lengthy: philanthropic, religious, educational, veterans, scientific, labor, fraternal, political … the list goes on.
Got your non-profit authorization? Great. Let’s get down to business. Bresser’s Information Services will mail on your organization’s behalf, using our mailing permit.
There’s a reason our name includes “services,” however. We don’t stop at preparing your mail for the largest postage savings, and dropping it at the post office.
We provide advice on designing your mail piece. Print your materials in full color. Populate and expand your mailing list, using recipients known to give to certain causes. Clean up your list, deleting vacant and duplicate addresses. Find new addresses for recipients who have relocated.
Since its founding in 1946, Bresser’s Information Services has printed, addressed and mailed millions of fund-raising pieces. We understand the regulations, the rates, and how to land your fund-raising outreach in the right hands.
Contact us to begin your next Maple Valley fund-raising effort. We’re a mail house, for sure – one focused on keeping your non-profit house strong, vibrant, and doing good work in the community.